PUMA has teamed up with streetwear brand and longtime collaborator STAPLE, to introduce a collection of footwear and apparel inspired by Gidra, an Asian-American student-run newspaper created in response to Continue Reading
Let’s be clear, sneaker culture and history begins here: the Air Max 1 ‘Big Bubble’.The holy grail of sneaker lore returns along with the true story of visible Nike Air. Using CT scans (yes, Continue Reading
Earlier this year adidas and Yohji Yamamoto introduced the world to the brand’s new pinnacle expression: Y-3 Atelier. Spotlighting an approach to production driven by craftsmanship, skill, and undeterred dedication, Continue Reading
For Spring / Summer 2023, PUMA and Palomo Spain have joined forces again to create a collection paying homage to classic surf culture with an immersive, genderless and accepting edge. The second PUMA x Palomo Spain Continue Reading
Sports company PUMA and SQUARE ENIX®, developer of the critically acclaimed massively multiplayer online role-playing game (“MMORPG”) FINAL FANTASY® XIV Online have teamed up to create a special collection that Continue Reading
Check out the latest rotation of Air Jordan retros for the summer season, highlighted by the 35th anniversary of the Air Jordan 3. With new plays on materials, color blocking and more, the Air Jordan retro Continue Reading
adidas x Bad Bunny returns with a new collaboration that is written in the stars. Inspired by astrology, constellations and signs, Bad Bunny and adidas launch a new silhouette that Continue Reading
Last night, Moncler unleashed a new vision for Moncler Genius through an immersive live event, The Art of Genius. Transforming its collaboration model into a platform for co-creation, Moncler challenged Continue Reading
Jayson Tatum is releasing his first signature shoe with Jordan Brand, the Tatum 1. Designed for the next generation of players, the Tatum 1 is the lightest shoe in Jordan Brand’s performance line this season. The Continue Reading
Reebok announces the launch of a new hoodie and t-shirt apparel capsule, ‘Yard Love’, honoring historically Black Greek organizations in the United States. Offered in colorways used by various Black Continue Reading
As the biggest champion of the sport, Nike Basketball is excited to introduce the newest star to its signature roster: Ja Morant. Morant is Nike Basketball’s first Gen Z signature athlete. His bold, fearless style Continue Reading
Check out the latest rotation of Air Jordan retros for the spring season. With new plays on materials, color blocking and more, the Air Jordan retro collections are inspired by the past and created for the future. Continue Reading
PUMA reprises its partnership with Los Angeles designer Rhuigi Villaseñor for a special and highly limited capsule. Based on the West Coast, Rhuigi looks across the country to the melting pot of New York City, a Continue Reading
Dua Lipa is featured in both the Mayze and Slipstream from the Thrifted Pack for the global campaign Meet the Thrifted Pack – PUMA’s newest drop is inspired by thrift shop fashion, these footwear styles feature Continue Reading
PUMA and VOGUE announced the second edition of their collaboration, continuing a partnership that combined the worlds of sport and fashion into a one-of-a-kind collection. The latest installment focuses on classic Continue Reading
Bad Bunny x adidas launch a new shoe that invites us to think differently, under the concept of summer lives in you. A warm silhouette that arrives during the winter, the new Last Forum is designed to make us Continue Reading
Advancing a democratic approach to concerns of sustainability, Billie Eilish’s on-going collaboration with Nike enters a new chapter with the Nike x Billie Eilish AF1 Low. The shoe, pieced with leftover material Continue Reading
With as much focus on preserving the present day through sustainable and conscious materials as facilitating Puma’s step into the future with technical builds, PUMATECH both protects and innovates. Visible Continue Reading
New Balance and Mowalola are proud to introduce their first collaboration with the launch of the Mowalola 9060. Initially debuting on the runway for Mowalola’s Spring/Summer 2023 collection at Paris Fashion Week, Continue Reading
PUMA Hoops and Washington Wizards forward and entrepreneur Kyle Kuzma, have co-created a collection which includes styles made with more sustainable materials such as recycled and plastic-free fabrics and takes Continue Reading