A$AP Rocky x PUMA Tease New Season at AWGE SS27 Runway Show
What’s happening?A$AP Rocky and PUMA have teased their next footwear releases in Paris. The reveal came during AWGE’s…
October 1, 2026
PUMA x Daniëlle Cathari Reimagine Two PUMA Icons
PUMA x Daniëlle Cathari returns with a new collaboration that reworks two of PUMA’s most recognizable silhouettes. This…
September 23, 2026
A$AP Rocky x PUMA Manchester City Jersey Launches in Manchester
A$AP Rocky, PUMA and Manchester City FC unite football, music and street culture. The collaboration launched through a…
September 7, 2026
PUMA x Madhappy Spring 2026 Collection
The PUMA x Madhappy Spring 2026 Collection marks the second collaboration between PUMA and Los Angeles–based brand Madhappy,…
March 3, 2026
RUN IT BACK: PUMA Project3 Boston & London 2026
PUMA Project3 Boston & London 2026 brings the groundbreaking marathon program back to two of the world’s most…
January 29, 2026
McLaren Racing x PUMA Performance Partnership
The McLaren Racing x PUMA Performance Partnership signals a new era where elite motorsport performance meets progressive style,…
January 22, 2026
Puma Opens London Flagship Store
Puma Opens London Flagship store on Oxford Street, marking the brand’s largest retail investment in Europe and a…
December 13, 2025
PUMA Speedcat Pack 2025 Redefines Archival Style
PUMA Speedcat Pack 2025 steps into the spotlight as a refined evolution of one of the brand’s most…
December 6, 2025
Puma x Rombaut collab returns with Futuristic Levitation
Puma x Rombaut collab returns with a renewed vision of levitation, transformation, and retro-futuristic design. Puma x Rombaut…
November 22, 2025
PUMA Portugal Eusebio Kit Honors a Football Legend
The PUMA Portugal Eusebio Kit pays tribute to a football icon with a black-and-gold design inspired by his…
November 14, 2025