Sports company PUMA and British footwear designer Sophia Webster have teamed up for a fourth and final time to design a collection inspired by the wildness of the urban jungle, where sporty silhouettes meet streetstyle fashion.
Sophia Webster has developed a cult following all of her own and her hand-drawn designs have been translated into dazzling heels, flats and espadrilles worn by fashion icons all over the world.
This season, the PUMA x SOPHIA WEBSTER collection ventures into the urban jungle for an exotic take on streetwear. For a collection that can’t be tamed, PUMA silhouettes show their wild side with vibrant colors, metallic flashes, and hints of animal print.
Straight out of the wild – The upcoming PUMA x SOPHIA WEBSTER collection includes reimaginations of the PUMA Suede, Nova, Aeon and Cali. Animal prints collide with settled pastel color nuances for a feminine twist, as well as shiny glitter materials and vibrant details.
The collection also offers matching apparel such as sweatpants, tights, bomber jackets, tees and hoodies, featuring different fabric textures illustrating the wild elements and eye-catching labels in a zebra print. The highlight of the last PUMA x SOPHIA WEBSTER collection are the matching mini-me footwear and apparel items, also showcasing the wild style for kids.