Nike’s Athlete House: Paris Edition This summer in Paris, athletes are ready to make their dreams real — and Nike is ready to support every victory. The Nike Athlete House stands as a cornerstone of this Continue Reading
Breaking New Ground: The Nike Jam A Shoe Designed for Breakers Breakers are cultural trendsetters, merging art and movement into a universal language. This summer, Nike celebrates their uncompromised style with a Continue Reading
Nike Air: The Athlete’s Advantage, From Track to Court to Pitch In the five years since Eliud Kipchoge shattered the two-hour marathon barrier wearing the revolutionary Nike Alphafly, Nike has been relentlessly Continue Reading
With a condensed development timeline of 18 months, Air Max Scorpion shows how Nike’s digital transformation is accelerating its culture of innovation. It introduces a radical system for Air units, moving from Continue Reading
With its cantilevered top floor, the LeBron James Innovation Center is an attention grabber; its boldness is a spectacle of Nike’s sport-research capabilities. On that floor, the Nike Sport Research Lab (NSRL) is Continue Reading