With the Nike x Travis Scott Air Max 270 “Cactus Trails”, design allows for imaginative time travel. A ’90s attitude come through in trail tans and ACG color pops and gives the shoe a vintage appeal, while the well-worn look conveys a back-from-the-future sensibility.
The color schemes also connect to Scott’s own affinity for vintage apparel. Material selection, including a polar fleece collar, further relays an outdoor connection, while oxidation of the upper, midsole and Air unit, achieved through a tint Sulphur dye, helps celebrate the beauty of a well-loved object’s patina. Additional details include a custom tongue-tab, lace-lock and an extra Swoosh on the toe.
The Nike x Travis Scott Air Max 270 “Cactus Trails” releases May 29 in adult, preschool and toddler versions. The latter two introduce a unique take on the design, complete with reverse Swoosh, just for kids, a first in Nike x Travis Scott collaborations.
Additionally, an apparel collection including a hoodie, sweatpants and T-shirt extend Scott’s interest in uniting sportswear comfort with utilitarian multi-pocket function.