The Bad Bunny Cabo Rojo Gazelle arrives globally, expanding the adidas Originals tribute to Puerto Rico with a vivid pink colorway inspired by the island’s salt flats.
A Global Tribute to Puerto Rico’s Beauty
adidas Originals and Bad Bunny first sparked excitement in Puerto Rico with two exclusive drops. Now, they bring that energy to the global stage. The Gazelle “Cabo Rojo” leads this expansion as the first worldwide release in the Gazelle City Series. Named after the coastal region famous for its pink salt flats and tranquil beaches, the shoe stands out for its vivid inspiration. It follows the “El Yunque” and “Santurce” editions, which remain exclusive to Puerto Rico.
Each sneaker in the series reflects Benito’s deep affection for his homeland. Every design captures the spirit of an iconic Puerto Rican location. The Cabo Rojo edition stands out with bold pink hues. This color pays tribute to the region’s rare landscape, where salt-loving microorganisms tint the waters rose-colored. More than a design choice, the sneaker tells a story. It reflects identity, honors culture, and celebrates Puerto Rican pride.
Crafted with Meaning and Memory
Like the other colorways, the Cabo Rojo Gazelle blends material innovation with emotional depth. Its vivid upper contrasts perfectly with soft suede overlays and translucent gum soles, showcasing a thoughtful mix of heritage and freshness.
In the campaign visuals, Puerto Rican elders take center stage. Captured wearing the sneakers, they symbolize the custodians of local memory—those who embody the phrase “No me quiero ir de aquí” (I don’t want to leave here). It’s a poetic touch that adds meaning to the product’s message: this is more than fashion—it’s home.
Release Info and Exclusivity
The Gazelle Cabo Rojo drops globally on July 26th at 10AM EST, with CONFIRMED app signups starting July 22nd. Meanwhile, the El Yunque and Santurce colorways remain exclusive to Puerto Rico, preserving their regional authenticity.
By sponsoring Bad Bunny’s Residency at the Coliseo de Puerto Rico, adidas Originals reinforces its commitment to local storytelling, cultural reverence, and one of music’s most influential voices.
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