Following their recent entry in the Greek market, the iconic brand Homeboy is keeping up with the hype from their great comeback, by participating in major events through its official distributor, New Cult. By Continue Reading
How German skateboard clothing brand Homeboy created the blueprint for street-inspired apparel in the 1980s. Here’s a surprising streetwear history fact: One of skateboarding’s first and most influential urban Continue Reading
Once again , we’ve teamed up with New Cult , Diamond Supply Co official distributor for Greece. You have the chance to win a Diamond Supply Co 3-item Gift pack containing 1 “Pawn Shop” t-shirt , 1 Continue Reading
Sneakerize.gr x New Cult “Crooks & Castles Giveaway” We are pleased to announce that the first collaboration for our site its a fact . New Cult , almost 30 years in retail business , has been Continue Reading
PUMA x DIAMOND SUPPLY CO. collection reflects a shared passion for sport and is brought to life through simplicity of design and attention to detail. In their debut Continue Reading
