AMBUSH® Takes on Basketball Culture
As the first female designer to partner with Nike and the National Basketball Association (NBA), YOON delivers an energetic…
December 1, 2020
NEW BALANCE AND KAWHI LEONARD REVEAL NEW ‘ KAWHI SEISMIC MOMENT’ COLLECTION
New Balance, together with Team New Balance Basketball Athlete and NBA star Kawhi Leonard reveal the next colorway…
November 11, 2020
How to Get the Virgil Abloh Air Jordan V x Off-White Collection
Virgil Abloh, the creative mind behind Off-White, blends heritage-inspired aesthetics with his label’s own signature graphic approach in…
October 21, 2020
Top 15 Sneaker Scenes in Movies
For years, fashion companies have been trying to figure out ways to demonstrate their new products. From billboards…
March 19, 2020
PUMA AND J.COLE ANNOUNCE OFFICIAL PARTNERSHIP
Today, global sports company PUMA officially announced a multi-year partnership with Grammy-winning artist J.Cole with a short film…
February 13, 2020
Slam Dunk by Sneaker 10 x Dildo Tattoo Studio Opening
Tattoo culture and basketball heritage become one in the All Star Event Night, where Slam Dunk by Sneaker…
February 11, 2020
Jordan Brand and Eight Chicago Collaborators Unite for NBA All-Star 2020
The Jordan Brand 8×8 Collection for NBA All-Star 2020 serves as a canvas for the Chicago creative community…
January 22, 2020
Jordan Brand Adds Luka Dončić to the Family
Luka Dončić, the 2018-19 NBA Rookie of the Year, is the latest member of Jordan Brand’s basketball roster.…
December 26, 2019
NBA City Edition Uniforms are Back: Here Are the Teams
Take an NBA team, record its geographic details, consult its local ambassadors, weave the findings into the threads…
November 28, 2019
Jordan Brand’s Annual Holiday Launch Brings Back the XI in Bred
First worn on the NBA courts April 26, 1996, the Air Jordan XI Black/True Red-White signaled playoff seriousness.…
November 15, 2019