PUMA House Opens in Paris for Summer Celebration
Global sports company PUMA is thrilled to announce the grand opening of the PUMA House in Paris. The opening event was graced by PUMA Icons such as Linford Christie, Tommie Smith, Robert Pires, and Colin Jackson, alongside CEO Arne Freundt and host Tiara Williams. Their presence marked the beginning of a vibrant 17-day celebration at PUMA House.




A Hub for Athletes and Guests
For the next 17 days, PUMA House will be the epicenter for all things PUMA. This dedicated space offers athletes, partners, and invited guests a place to relax, celebrate, as well as immerse themselves in an electrifying atmosphere. Located at MOB House, a stone’s throw away from the iconic Stade de France, PUMA House is ideally situated. Moreover, it boasts facilities like a basketball court, football pitch, and swimming pool. As a result, the venue ensures guests can enjoy and channel their competitive spirit. Also, the outside area features a huge screen and a giant stopwatch to capture iconic performances, offering the ultimate viewing experience.


Exploring Innovation at the NITRO LAB
The standout feature of PUMA House is the NITRO LAB. The Lab is an interactive space that showcases PUMA’s latest innovations and technological advancements. This cutting-edge exhibit underscores PUMA’s commitment to pushing the boundaries of sports performance and design. With this in mind, visitors can explore new technologies and witness firsthand how PUMA is setting new standards in the sports industry.



Celebrating Achievements and Legacy
Throughout the 17-day period, PUMA House will host a variety of events and activities, including press conferences where media can engage with PUMA athletes. The celebrations would not be complete without medal celebration parties, allowing athletes and guests to revel in their successes and create lasting memories. PUMA’s legacy, built on speed and innovation, empowers athletes to break barriers and achieve their personal bests. The brand’s new motto, “FOREVER. FASTER. – See The Game Like We Do,” resonates throughout PUMA House, inspiring everyone who walks through its doors.

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PUMA House Opens in Paris for Summer Celebration