The adidas Originals x Minecraft collaboration brings gaming and fashion together in a bold new way. The partnership merges adidas Originals apparel and footwear with in-game activations, making it an exciting crossover between gaming, sports, and culture. Minecraft, one of the best-selling games of all time, continues to shape pop culture. Now, its pixelated universe steps into the real world through this multi-year collaboration.
A Capsule Collection Inspired by A Minecraft Movie
The partnership kicks off with a limited-edition capsule collection inspired by the highly anticipated A Minecraft Movie. This first-ever big-screen adaptation of the game translates its adventurous spirit into wearable designs. The collection launches worldwide on April 1, 2025 and brings fans closer to the movie’s universe.
Design Elements Bring Minecraft to Life
- Iconic Graphics – Characters from A Minecraft Movie appear through mixed-media prints and textured details, staying true to the game’s blocky aesthetic.
- Immersive All-Over Prints – Patterns inspired by the blue portal landscape transport fans into the movie’s most memorable scenes. These designs connect the real world with the Overworld.
- Storytelling Apparel – Garments reflect the film’s striking costume designs. A protagonist’s 80s-inspired leather jacket gets a fresh twist with influences from the adidas 80s archive.
Footwear, Apparel, and In-Game Activations
The collection includes styles for kids, juniors, and adults, ensuring fans of all ages can join in. Beyond physical products, the collaboration will feature exclusive in-game activations, bringing adidas designs into Minecraft’s virtual world.
The adidas Originals x Minecraft collection drops globally on April 1, 2025, available at select retailers and online at adidas.com.
Meanwhile, A Minecraft Movie hits theaters in North America on April 4, 2025, with an international release starting April 2, 2025. This collaboration blends digital and physical worlds, celebrating the creativity that makes Minecraft a cultural icon.
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